A lot of technological advances have taken place in the print industry over the last decade or so, offset printing and computer-direct-to-plate digital printing are the most commonly used commercial printing technology. It might seem a daunting task to choose between all these bewildering technologies for your next project, but don’t worry about it that’s why we are here. We will try to make you understand each process and which is useful for what purpose, consider plastic card for printing –frequently are used in gift cards for companies –this is a perfect example, and then we will differentiate the two printing processes used to print these types of cards.
However one may consider the fact that 99% of the end-user cannot tell any difference between the products made by both of these technologies namely digital print and offset printing, yet from the eye of a printer, both technologies come with their own benefits and flaws over each other.
Digital Printing –
This method, also known as computer-to-plate printing, is one of the most hot printing method nowadays especially for full-color (CMYK) art files and photocopying printing objects. This technique is considerably expensive and consumes much more ink for larger quantities, yet this method is a wonderful option when we have to produce a small number of products –somewhat 5,000 plastic cards or less –and also when considering a highly customized printing work.
Offset Printing –
The traditional technology is yet much useful and still delivers numerous other advantages, serves best in the case while printing PVC plastic cards;
- Larger Runs –offset printing is perfect and cheaper solution in case of large number of print products
- Cost –With offset printing the relation between cost and number of products is inversely related. The more number of cards means lesser cost.
- Fonts and Ink –Offset printing works flawlessly with heavy ink as well as with extremely small fonts.
However, offset printing has a higher minimum quantity limit and the output time will also be longer than other.
After considering all these factors, the next thing to decide is which type of plastic you want your cards to be printed upon. This factor plays an extremely big difference on which type of printing process will be more suitable for use and also the features you want to use on card will make a humongous difference.
Let us consider an example, if the data on each card is different from the previous one like a custom barcode or a number unique to each card, then you should prefer digital printing. The only technology that suits variable data to be printed on each card is Digital Printing. Though this can be done on offset printing as well but has many other limitations in this case of printing variable data.
As you can see that choosing the right type of printing technique for your project comes down to a number of factors and that’s why considering professional help from a reputed company is the best option for optimum results. Make sure you consult your printing provider before making any final decision as you don’t want your project to be a burden on you.